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Ridgemonkey cash rich? (43 posts / 9,078 views)
delbert delbert
Posts: 1,936
Post #1 25 May 2020 20:15
0
Only jealousy I suppose but ridgemonkey seem very cash rich with all there pro anglers and sponsorships

It's only cause I'm nosey I ask as they seem like a good company and a great one to work for

So anyone know why ?
dickweed dickweed
Posts: 1,268
Post #2 25 May 2020 20:27
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Don't assume that “ pro anglers” earn big salaries.
Goose Goose
Posts: 12,901
Post #3 25 May 2020 20:45
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In reply to Post #1
How many are full time? Most sponsored anglers still have full time jobs. Very few make a living from angling and fewer still a good living.
Pooter
Posts: 395
Post #4 25 May 2020 21:19
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They've got shares in Ffyffes if that helps.
scaley&dark
Posts: 5,563
Post #5 25 May 2020 22:27
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In reply to Post #1
Don't believe everything you see or read, or might assume. Just Clever marketing mate.
Sponsored Carp fishing is NOT a get rich quick scheme

rkk rkk
Posts: 1,237
Post #6 25 May 2020 22:48
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In reply to Post #1
Good marketing id say. Ive personally found their products hot or miss either utter rubbish or real good kit.
BlankasorusRex BlankasorusRex
Posts: 5,282
Post #7 25 May 2020 23:07
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I like ridgemonkey. Ive got quite a few of their items and they've all done what I wanted. People complain about their carp tax, yes I'm sure if i went online for god knows how long then I could find some nice Chinese man to eventually send me a sandwich toaster, but I'm not ****ing about like that to save myself a tenner.

The one time I had an issue with a spring in a handle, I sent them a quick email, I had no receipt as it was a present, no problem, pair of new handles turns up FOC a week later. Absolutely no issue.

It used to be fashionable for people to bash Korda, that seems to have died off a bit and now I hear a lot of negativity around ridgemonkey.

Yes they might be cash rich, but so what, a lot of those guys are putting in a lot of hours to earn their money. If covid hadn't happened they were meant to be doing about 15 shows all over Europe this year. That's a long time to be away from your family, I think anyone doing that would expect to be cash rich for all that effort, how many people on here would give up fifteen weekends a year for their job?

I dont really get the comments about it being all about clever marketing. That's business, isn't that the point? Grow brand awareness, increase market share, if people like the products they will continue to buy them.

Also ridgemonkey are being very clever. Korda and Nash have gone down the scale down, minimalist route, little tackle boxes, tiny rods, micro brollies etc. Ridgemonkey have said **** that, who's catering for guys who want to camp for 48hrs with no intention of moving, or European anglers on long stay. Big bivvys, big buckets, big everything, loads of gadgets and accessories, cos weight don't matter when you are parking your transit behind a swim for a fortnight.

It's not just marketing, they've been successful cos they've tapped into a market that others weren't catering for.

delbert delbert
Posts: 1,936
Post #8 25 May 2020 23:52
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In reply to Post #7
I hope you know I wasnt having a dig at them just being nosey

I'm just getting new gear to start again after a long break and I'm sure many of there products will be in my tackle when all said and done

I love there videos o YouTube also great to see people enjoying themselves also in one swim as you say I've never been lucky enough to go anywhere home or abroad where you can move on to fish like many others say as I work during the week

My intrest was purely nosey as they seem to be everywhere and if the prices are expensive and they back that with customer service I say good on them cause I would rather have that than someone you can never get again when buying cheap

No bashing them please guys wasnt the reason for this post
SPINBOWLER SPINBOWLER
Posts: 1,418
Post #9 26 May 2020 00:10
1
In reply to Post #1
You have to laugh dont you, cash rich? You have never mixed or worked with "cash rich " people have you?

Pro anglers? again laughable, i wouldn't get out of bed for what these so called pro anglers earn, in the main poorly educated Muppet's trying to feed their kids and wife via **** bait and cheap Chinese Nash/Fox.Ridgemonkey imports.

If your jealous of Ridgemobkey then you need to set your sights and aspirations somewhat higher than a bunch of brass plating pirates, one mans cash rich is another mans cash poor.

Work for ? the only people working for RM are the poorly paid Chinese knocking the **** out they sell, get a grip mate. All you need is a good accountant and a half decent mug doing the marketing, trust me i know, i've helped complete idiots make millions.
Jimbo6745
Posts: 422
Post #10 26 May 2020 00:15
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Spinbowler I take it your application for the ridgemonkey team was rejected.
SPINBOWLER SPINBOWLER
Posts: 1,418
Post #11 26 May 2020 00:37
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In reply to Post #10
Why would i take a pay cut?

Tell me i'm wrong.
essex9 essex9
Posts: 1,742
Post #12 26 May 2020 00:40
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In reply to Post #10
To be fair i have only bought two items from Ridgemonkey , the first obviously was the toaster , it fell apart within 4 weeks , i bought the braid for 3 reels ie 3 spools , pretty much that fell apart too, frayed very badly and snapped like cotton on a take , needless to say i don't do Ridgemonkey anymore. I did send mail, was told to send back , when i buy something i want to use it not send back so now just do not bother buying any of their ***** .
PJL83 PJL83
Posts: 267
Post #13 26 May 2020 09:25
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In reply to Post #1
From what i can find the company is called S&G Trading. Ridgemonkey is just a trademark.

S&G Trading (NW) Limited are not rich -

edit - Sorry, cant work out how to do the clever link! lol
bolton121
Posts: 182
Post #14 26 May 2020 10:38
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In reply to Post #9
I don't think he meant the sponsored anglers are 'cash rich' I think he means that the company themselves are throwing their cash around. As far as I can see I don't think any famous anglers are 'rich', maybe 3 or 4 are doing pretty well (Fairbrass, Nash etc.) but that's about it.

In terms of RM themselves I think throwing cash at marketing is the only way you're going to break in to a really well established market and build a following. That or release something truly unique (e.g. Spomb) but that very rarely happens.

With the amount of cash RM are spending at the moment they'll be making huge losses, no where near breaking even. I doubt they'll make a profit until they eventually dial their spending back but they can't do that until they're truly established in the market. I'm guessing their model is once they've done that their products have big enough margins that they'll turn a profit fairly quickly.
midlandman midlandman
Posts: 3,480
Post #15 26 May 2020 14:46
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In reply to Post #13
Correct. I had a look at the accounts the other day. I certainly would not describe them as being cash rich!
AndyClark AndyClark
Posts: 5,815
Post #16 26 May 2020 15:28
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why anyone would go to rm for hooks,line or bivvys is beyond me. there are companys that do these specific items and have done for many years...yes they have to start somewhere but dont charge a premium price for an untested bivvy.
the only things theyve done themselves are crap, the buckets are moulded in a way that it takes ya nails off, the square cooker has no pre heat tube and failed very badly with flare ups.
the lights are rebadged, the toastie makers rebadged.
everything they do I regard as ***** get rich cheap nasty churn them out forbPenny's and charge top dollar for them.

are they like any other tackle company that are trying to make a living?? probably not but rm just dont cut it for me.
philthefish44 philthefish44
Posts: 773
Post #17 26 May 2020 16:18
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In reply to Post #1
I have to say, I am not big on RM anymore.
Had a few bits of their kit and its nothing special. Just costs way more than other brands and for that reason I don't buy it anymore.

In my humble opinion, you can buy far better for far less than they charge these days. The do like to charge top dollar for all their kit.

Just look at the silly prices they are charging for their new line of bivvy's.
sherbert2 sherbert2
Posts: 564
Post #18 26 May 2020 17:01
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In reply to Post #17
I've had the ridge monkey bivvy light since they 1st came out and its been great
Bought a NGT one as it was cheap as a spare and lent it to my son and it gave up after about 4 months
Bought a couple of gorilla cases recently as they were being sold cheap and do what they are meant to do - Yep ... I agree I most probably could have got something similar cheaper but Im happy with them
DirkDiggler DirkDiggler
Posts: 2,502
Post #19 26 May 2020 17:37
0
In reply to Post #1
Who cares they're the same as all the others out there...some stuff is good some stuff is crap.

If you don't like it don't buy it...it's not like they've got your arm up your back is it ?
phil090781
Posts: 2,335
Post #20 26 May 2020 20:25
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In reply to Post #1
Toaster importing cowboys who have obviously drummed up some investment and are throwing the kitchen sink at it to take market share from the big boys. If they were cash rich they wouldn't be taking pre-orders for the bivvies. My prediction for what it's worth: They'll run out of money and go belly up in less than 5 years.
SilureMark
Posts: 1,282
Post #21 26 May 2020 22:17
1
In reply to Post #9
The best load of cobblers I have read for a while on this forum, you are to be congratulated
Tinhead Tinhead
Posts: 17,089
Post #22 26 May 2020 22:52
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In reply to Post #9
trust me i know, i've helped complete idiots make millions.
Could you help me please
SPINBOWLER SPINBOWLER
Posts: 1,418
Post #23 26 May 2020 23:03
0
In reply to Post #21
Thanks Mark, i only wrote the post to see if you could read, thanks for confirmation

Lock the thread Mark can read.
braders1978 braders1978
Posts: 18,195
Post #24 26 May 2020 23:11
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In reply to Post #22
Well you do fit the criteria
SPINBOWLER SPINBOWLER
Posts: 1,418
Post #25 26 May 2020 23:23
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In reply to Post #22
made me spit my tea
Tinhead Tinhead
Posts: 17,089
Post #26 26 May 2020 23:47
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In reply to Post #24
That was the joke unfortunately you can't be helped
GAF17 GAF17
Posts: 99
Post #27 27 May 2020 23:23
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In reply to Post #12
Just go to the website company check you can see all tackle manufacturers, bait companies etc .
Danny's got all the dolla
GAF17 GAF17
Posts: 99
Post #28 27 May 2020 23:27
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In reply to Post #1
And i think the new Bivvies are going to sell like hot cakes
DirkDiggler DirkDiggler
Posts: 2,502
Post #29 28 May 2020 16:16
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In reply to Post #28
They'll be selling me one...saw it in the flesh at the Madchester show....Mmm nice
Pooter
Posts: 395
Post #30 28 May 2020 16:51
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A fishing tent, starting price £700. Ok let the field testing begin.
DirkDiggler DirkDiggler
Posts: 2,502
Post #31 28 May 2020 16:55
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In reply to Post #30
Agreed lets hope it works out better than my T1 with it's free swimming pool
BlankasorusRex BlankasorusRex
Posts: 5,282
Post #32 28 May 2020 16:58
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In reply to Post #30
I thought they had done some sort of deal with Oz tents, and I think camperists rate them. So hopefully this will be a product thats good from the off. Unlike a lot of others
Pooter
Posts: 395
Post #33 28 May 2020 19:07
0
In reply to Post #31
I bought a Titan whatever model 3 years back with winter wrap for around 350 together.Call it 400. No issues yet and it's seen some right old downpours and that's without the wrap but point taken.
It would be a real bummer to spend a grand only to find the same **** going on.
Rex, it is a Oztent of sorts by the look of things. The 1 man compact doesn't appear to offer much over anything else similar on the market except the mark up.
BlankasorusRex BlankasorusRex
Posts: 5,282
Post #34 28 May 2020 19:38
0
In reply to Post #33
Yeah i agree. For me the whole point of an overnighter shelter is speed of set up, good cover and light weight. So the compact version of these seems a bit of a waste of time to me. But if i fished long stay, or a lot of weekends, or abroad and was a bigger guy then I can see why people would be interested in the bigger 2 man models.

Let's face it a long stay session isn't much different to a weeks camping, and most people who take camping seriously wouldn't try to camp for a week in a low, cramped one room tent. So i reckon these big models will end up selling really well.

Frenzy Frenzy
Posts: 11,403
Post #35 2 Jun 2020 10:58
0
In reply to Post #34
ive just got the standard bivvy, set it up in garden for summut to do last night, must admit, im extremely impressed with it.

contrary to belief, their "sponsored" anglers aren't paid, only the ones who actually work for RM and are employed.
like its been said before, no one is forcing anyone to buy any one companies products, life is full of choices...simple as that
@jpcarpin
Posts: 4
Post #36 31 Jul 2020 14:38
0
In reply to Post #9
Can you make me millions please? I need a ridgemonkey 2 man😂
vossy1 vossy1
MODERATORMOD
Posts: 9,046
Post #37 1 Aug 2020 10:06
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In reply to Post #35
Thanks for the feedback, not much of it about 👍
AideyKaye
Posts: 1,010
Post #42 1 May 2022 06:11
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In reply to Post #38
OK Bot. Nice first post before you inevitably comment on something else with a link that gives my laptop AIDS.
snapper1 snapper1
Posts: 3,101
Post #43 1 May 2022 12:53
0
In reply to Post #30
Yep, don't worry the mk 2 will be great,
Boilie_Stop Boilie_Stop
Posts: 102
Post #44 1 May 2022 13:23
0
In reply to Post #43
Add Bait Boat to the list
deaffred deaffred
Posts: 4,820
Post #45 2 May 2022 12:11
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I haven't got one single product of Ridgemonkey 😍
darkoL darkoL
Posts: 1,822
Post #46 2 May 2022 13:18
1
In reply to Post #45
same here
Tinhead Tinhead
Posts: 17,089
Post #47 2 May 2022 14:42
1
In reply to Post #46
And me.
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